5,200+ MCAPS Start marketing and sales leaders.
One unforgettable night at Seattle Center.
One unforgettable night at Seattle Center.
I had the privilege of serving as Creative Experience Lead for our summer MCAPS Start Celebration, a festival-style event designed to foster connection, celebrate achievements, and spark joy across our global community.
Our festival-style event featured “food-truck” style stations and bars serving a variety of treats and delicious eats. Live musical talent, pop-ups, swag, and other interactive activities provided entertainment and encouraged exploration across our iconic venue (Mural Amphitheater, Chihuly Garden and Glass, and the Space Needle.)
As owner of the Celebration creative brief, I was responsible for creative ideation and execution to bring the experience to life for our attendees and led key reviews with exec stakeholders and planning sessions with the production team over a 3-month period.
Our festival-style event featured “food-truck” style stations and bars serving a variety of treats and delicious eats. Live musical talent, pop-ups, swag, and other interactive activities provided entertainment and encouraged exploration across our iconic venue (Mural Amphitheater, Chihuly Garden and Glass, and the Space Needle.)
As owner of the Celebration creative brief, I was responsible for creative ideation and execution to bring the experience to life for our attendees and led key reviews with exec stakeholders and planning sessions with the production team over a 3-month period.
LA All Stars performs at MCAPS Start Celebration on July 9, 2025 at Mural Amphitheater at Seattle Center
Edible cookie dough from Sugar + Spoon plus many other delicious offerings from local food trucks and vendors including Hellenika Gelato
Attendees enjoyed upscale bites and live music at Chihuly Garden & Glass Museum, plus live glassblowing demonstrations at the Hot Shop
Jared the Violinist delivered an enthusiastic performance in the Chihuly atrium. DJ Evie Stokes played beats at the base of the Space Needle.
LA All Stars on the main stage
Unique photo op opportunities to get a moment with Chief Commercial Officer Judson Althoff
Celebrated our Pinnacle Award winners at the top of the Space Needle with a champagne toast
Detailed wayfinding so attendees could quickly find what they needed and see what offerings were available
Microsoft Employee Resource Groups (ERGs) participated in a Fun Fest at the base of the Space Needle with carnival games and swag buttons
Glitter tattoos!
Mini putt putt!
Here were some of the highlights from the evening:
🎶 Live performances from LA All Stars on the renowned Mural Amphitheater stage, energetic performances from Jared Violin, and beats from DJ Evie Stokes kept people dancing all night
🍴 Food trucks and elevated bites (crabcake sliders, meat + veggie skewers, summer salads) kept everyone fueled, with standout treats like Hellenika Gelato and non-alcoholic options like Aplós Ume Spritz
🎯 Carnival-style games at the base of the Space Needle with "Fun Fest" activities like mini putt-putt and glitter tattoos and custom swag buttons to drive engagement with our employee resource groups including GLEAM and WOMEN@Microsoft
🐾 Copilot helped us build a Jeopardy-style trivia game to spotlight volunteer opportunities with Canine Companions and Microsoft GIVE.
🥂 We toasted our VIP Pinnacle Award winners at the top of the Space Needle with our Chief Commercial Officer Judson Althoff to create an unforgettable moment in time
💅 Clear signage, branded photo ops, and thoughtful details made the multi-venue experience seamless and memorable.
🎶 Live performances from LA All Stars on the renowned Mural Amphitheater stage, energetic performances from Jared Violin, and beats from DJ Evie Stokes kept people dancing all night
🍴 Food trucks and elevated bites (crabcake sliders, meat + veggie skewers, summer salads) kept everyone fueled, with standout treats like Hellenika Gelato and non-alcoholic options like Aplós Ume Spritz
🎯 Carnival-style games at the base of the Space Needle with "Fun Fest" activities like mini putt-putt and glitter tattoos and custom swag buttons to drive engagement with our employee resource groups including GLEAM and WOMEN@Microsoft
🐾 Copilot helped us build a Jeopardy-style trivia game to spotlight volunteer opportunities with Canine Companions and Microsoft GIVE.
🥂 We toasted our VIP Pinnacle Award winners at the top of the Space Needle with our Chief Commercial Officer Judson Althoff to create an unforgettable moment in time
💅 Clear signage, branded photo ops, and thoughtful details made the multi-venue experience seamless and memorable.
