A celebration of developer culture with thematic elements from gaming, retro/nostalgia, and coding vibes
I had the opportunity to work with a dream team to pull off this amazing event at Microsoft Build! From retro photo ops to "Magic Mirrors", we created a fun + memorable celebration for Microsoft's developer audience. I loved putting on a headset again and calling cues for CO₂ Cannons for Microsoft Learn, trying a vertical jump with NFL + Copilot, dancing to 80s hits with Nite Wave and grooving to DJ Nia, eating tasty treats, going back in time with retro photo op to recreate a famous BillG photo, and so much more.
Developers have always been an integral part of Microsoft's culture and journey. We’re celebrating our combined success and looking ahead to what’s next. This underlying red thread of nostalgia + future anticipation carried through our evening celebration hosted by Microsoft and AMD.
Developers have always been an integral part of Microsoft's culture and journey. We’re celebrating our combined success and looking ahead to what’s next. This underlying red thread of nostalgia + future anticipation carried through our evening celebration hosted by Microsoft and AMD.
As Creative Experience Lead for our Microsoft Build Celebration, I was responsible for the Celebration creative brief and creative ideation and execution to bring the experience to life for our attendees. I led key reviews with exec stakeholders and planning sessions with the production team over a 3-month period.
Kickoff energy moment featuring Blue Thunder, Sasquatch mascot, and Microsoft's 50th Anniversary
Lumen Field
Microsoft Copilot + NFL partnership featuring mini-Combine AI activation with activities like a 40 yard dash and vertical jump. Plus fun photo op moments with official NFL Seahawks sideline gear.
Custom digital signage throughout the Lumen Field venue
Nite Wave brought the 80s vibes!
Nite Wave
Always a hit: Field Goal Kicks
Microsoft + NFL mini-Combine vertical jump
High-energy announcement moment with Microsoft Learn and the Seattle Seahawks official drumline Blue Thunder
DJ Nia always brings an amazing smile and tons of energy!
Grooving on the dance floor!
Themed cocktails with our featured title sponsor AMD
Wayfinding towers so attendees could locate food stands and games at-a-glance
Inviting nostalgia with giant Lite-Brite "Microsoft 50" logo
LED Skeeball!
Giant foosball!
"Magic Mirrors" activation featuring Python-based visualizations that change visual effects in real-time with input from live camera feeds and Xbox controllers
Soft-serve ice cream plus lots of other nostalgic treats
Loved helping bring this event to life for our developers!
Celebrating Microsoft's 50th Anniversary onsite at Microsoft Build
As an Experience Design lead, I helped design an interactive gallery experience featuring Microsoft's 50th Anniversary in the Seattle Convention Center Arch Building, celebrating 50 years of collective innovation: past, present, and future.
Attendees could participate in a fun photo op, check out cool artifacts from Microsoft Archives, explore key moments in Microsoft's history, and share thoughts on how technology will continue to shape the future. We integrated the concept of "Where will the next 50 years take us?" into a pre-event social campaign with polls like this to drive engagement.
Attendees could participate in a fun photo op, check out cool artifacts from Microsoft Archives, explore key moments in Microsoft's history, and share thoughts on how technology will continue to shape the future. We integrated the concept of "Where will the next 50 years take us?" into a pre-event social campaign with polls like this to drive engagement.
Microsoft Build: Digital Experiences
